Loyalty SaaS · A Raupar product

Loyalty, automation and growth — in a single platform.

IncentIA unifies acquisition, activation, rewards, analytics and multi-channel communication in a multi-tenant SaaS product built to operate dozens of brands at the same engineering standard.

Tenants
Unlimited
Modules
+160
Channels
5 native
Devices
PWA · iOS · Android
See it in action

Two minutes with IncentIA.

What is IncentIA

Real loyalty — not a sign-up form and a points card glued together.

IncentIA is a SaaS platform to design, launch and operate multi-brand loyalty programs. It covers everything from acquisition and registration to rewards, analytics and member-communication automation.

It’s built for organisations running multiple brands, multiple programs and multiple markets simultaneously, without spinning up a dedicated engineering team to do it.

Why IncentIA

Five structural decisions that make the difference.

  • 01

    Multi-tenant from day one

    One platform for all your brands, with full data isolation and per-tenant configuration.

  • 02

    No-code

    Campaigns, communication flows, point rules and landings are configured visually — no code required.

  • 03

    Native omnichannel

    Email, SMS, WhatsApp, Telegram and Push built in. No plugins, no external connectors.

  • 04

    Scalable

    Over 160 modules ready to activate based on each customer’s needs.

  • 05

    Built for partners

    A dedicated portal for agencies and groups managing multiple brands.

Core capabilities

Ten functional areas. Everything a loyalty program needs to operate.

Multi-tenant management

  • Multi-tenant login with subdomain isolation
  • Global dashboard with consolidated real-time metrics
  • One-click tenant cloning (programs, campaigns, rewards, templates, segments)
  • Full white-label: logos, palette, domain and copy customisable per brand

Member experience

  • Member timeline with full history of points, rewards and evidence
  • PWA + native app (Android/iOS) sharing the same API
  • OTP registration: zero friction, no passwords
  • Profile, tiers, point balance and progress at hand

Campaigns and activation

  • Automation with triggers, conditions and configurable actions
  • Cashback, games, point multipliers, bonuses, challenges, PIN codes
  • Instant generic landings for any program
  • Custom landings with CRM, ecommerce and POS integration

Omnichannel communication

  • Native Email, SMS, WhatsApp (Meta), Telegram and Web Push
  • Visual flow editor with branching, waits and optimal channel per member
  • Reusable templates per tenant or per campaign
  • Dynamic Links with smart redirection that survives blocks

Gamification

  • Roulette, scratch & win, puzzles, missions, challenges, leaderboards
  • Open or closed participation, with or without prior registration
  • Configurable prizes with probability, stock and frequency rules
  • Advent calendars, badges and streaks ready to use

Evidence and cashback

  • Ticket and receipt upload from the mobile app
  • Automated OCR with configurable confidence threshold
  • Centralised review and approval — manual, automatic or mixed
  • Duplicate detection and per-campaign validation rules

Rewards and redemptions

  • Per-tenant rewards catalog
  • Integrated gift cards (Tango and other providers)
  • Direct cashback to payment methods
  • Point auctions with automatic closing
  • QR redemption ticket validatable in store

Analytics and metrics

  • Deep metrics: earn, redeem, engagement, NPS, churn
  • Segmentation by program, campaign, tier, segment or tenant
  • Member scoring (RFM) and LTV estimation
  • Fraud detection with alerts and blocks

Partner portal

  • Centralised brand management for agencies and groups
  • Consolidated views across tenants, members, transactions and campaigns
  • Cross-brand evidence review
  • Live budget control with per-campaign breakdown

Integrations

  • Ecommerce: Shopify, WooCommerce
  • Payments: Stripe, Bizum (Redsys), PayPal
  • Outbound webhooks signed with HMAC
  • Versioned public API with API-key auth
  • CRM, POS and legacy systems via webhooks or custom integration
By the numbers

What ships with IncentIA, no extra development.

+160
Modules ready to activate
5
Native communication channels
Brands per account (multi-tenant)
EN · ES
Languages out of the box
PWA · iOS · Android
Same API across devices
Use cases

Sectors where IncentIA is already running.

Each sector has its own engagement, traceability and compliance patterns. IncentIA covers them out of the box — these are the six most common.

  • 01

    Consumer goods

    Manufacturers running retail activations: cashback by ticket, cross-brand campaigns, traceability by product code.

  • 02

    Retail groups

    Multiple brands and independent programs under a single account, with tenant cloning to deploy fast.

  • 03

    B2B and channel

    Sales-force and partner incentives — targets, recognitions and tiered rewards by performance.

  • 04

    Pharmacy and healthcare

    Evidence traceability, continuous training for professionals and patient loyalty programs.

  • 05

    Hospitality and food service

    Digital stamps, challenges and rewards integrated with POS and delivery. No extra hardware needed.

  • 06

    Banking, insurance and telco

    Long-term cross-cutting loyalty programs with advanced analytics and fraud detection.

What makes it different

What separates IncentIA from a one-pager with points.

  1. Product, not project

    IncentIA is a SaaS platform with an active roadmap and continuous evolution. Not a custom build that leaves you stranded a year in.

  2. Reduced time-to-launch

    Tenant cloning and ready-to-use landings dramatically shorten go-live.

  3. Customisation without compromise

    Each tenant carries its brand, its rules and its narrative. Full white-label out of the box.

  4. Real multi-tenant architecture

    Per-tenant isolation at the schema level in PostgreSQL. Not a wrapper over a monolith.

  5. Backed by Raupar

    Demonstrated experience in loyalty, gamification and brand activation — for over a decade.

Want to see a demo?

Get in touch with the Raupar team and we’ll walk through IncentIA live, with your use case on the table.